When starting your own website or blog, acquiring a good search engine ranking position (SERP) is usually one of the main goals. Achieving a high SERP for relevant keywords is essential for the exposure you need to drive traffic and visitors to your content. When you see the number of online competitors, it is enough to overwhelm even the most determined webmaster. However, if you plan things out properly, you can overcome even stiff competition with a bit of effort. You can even do this with fewer posts and a much younger site.
The way to reach the top spots in searches is through properly targeted quality content and backlinks. You correctly target your posts and backlinks based on your niche's relevant keywords. Relevant keywords is a short way of saying the words and phrases that people will naturally type into search engines when they are looking for the kind of content, products, and/or services that you offer.
Quality content is an important key. Your posts, articles, videos, and other content must appeal to human readers. It is easy to adjust well-written features to include relevant keywords for the search engines to see. However, you will only drive away human readers if you make poorly written blogs, spammy sales text, and other "junk" content. It is important to make sure things are tuned properly for search engines, but do not forget it is human beings that open their minds and wallets.
Building good backlinks to quality content is one of the most effective and surefire ways to drive your site to the top of the SERPs. Good backlinks use your relevant keywords as the anchor text. Anchor text is simply a web link that is wrapped around a word or set of words, just link a website menu link.
Knowing where to build your backlinks is a key element. You should place your links naturally in places that have many visitors and/or high search engine trust. Trust is usually measured by PageRank, which is a measure of website authority by Google. Alexa Rank is the normal tool to measure visitor volume.
Blog backlinks are one of the most common and powerful tools. Bloggers form a large network and community. You can include your website and one or two backlinks with a blog comment. Auto-approve blogs are considered highly desirable, because comments are not screened and do not wait on a human being to approve them. Dofollow blogs are also greatly sought after because backlinks from them count the most, as the search engines see the referring site as explicitly endorsing the links.
When leaving blog backlinks, be sure to include substantive comments. Just spamming your links everywhere will have you targeted by spam detection programs and leave a wake of annoyed blog owners. When using auto approve blogs, be sure to check the other links present. You do not want your site featured in a "bad neighborhood" with male enhancement and gambling spammers. Auto-approve blogs make for easy and good links, if the comments are not overfull and the other links look good.
It can seem impossible when first starting out to reach the top of the search engine rankings. However, you can dominate the search results with quality content and good backlinks. Blog backlinks are among the most popular options and auto-approve blogs provide a major venue to promote your site.
