If you’re bummed because Heidi Montag has one million followers but you don’t, here’s your chance to even the score.
A new social media experiment called @1MillionRicher will turn over its Twitter account to a random follower once it hits 1 million followers. As of publishing time, it had around 1,000 followers, although it started tweeting four days ago.
On Twitterich’s website, which was created by a Virginia-based advertising firm, it reasoned that while its reward may not be as good as collecting a million dollars, it’s definitely worth something.
“Who likes paying taxes anyway?” The site jokes. “It’s not for money, it’s not a scam, and you won’t get spammed.”
While waiting until the account hits one million followers may seem boring, @1MillionRicher encourages you to share the website in order to increase the speed at which you (might) become Twitterich.
It’s unclear to what extent the winner can reap the benefits. In the contest’s fine print, the winner “agrees not to exploit followers for commercial purposes.” That’s an odd rule considering that once the password is changed, there’s really nothing the ad firm can do about it. AdWeek called it a “laughably unenforceable restriction.”
How Serious is this?
This is "we-hired-a-lawyer" serious. If you still don't believe it, please read what the lawyer told us to write below.
About Twitterich
Twitterich is not sponsored by, endorsed or affiliated with Twitter.
Once the Twitter handle @1MillionRicher reaches one million (1,000,000) followers, one (1) follower of @1MillionRicher will receive the Twitter account. The award recipient will be chosen at random and notified via Twitter. Twitterich will not use the @1MillionRicher Twitter account for any advertising, link spamming, or personal messaging with any followers, except for notifying the potential award recipient once they are selected. However, by following @1MillionRicher, you potentially will end up following a different Twitter handle once the award recipient has been confirmed and the Twitter accounts have been merged. Promoter is not responsible for how the award recipient engages with any Twitter followers.
As with any other Twitter user, you can always unfollow any person or organization. Promoter reserves the right to disqualify award recipient in its sole discretion if such recipient's Twitter account is deemed offensive or polarizing to a significant number of followers, such as those with an inappropriate handle (obscene, offensive, overtly partisan, etc.). The award recipient should be certain he/she is comfortable with having a large number of followers on Twitter. It is possible that the number of followers given to the award recipient may be less than one million if @1MillionRicher followers stop following after the one million follower goal has been reached.
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